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AUCD - Plenary C: Leading at the Speed of Trust

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Stephen M. R. Covey Speed of Trust

Wednesday, November 3, 2010 10:30 am - 11:45 am

Location: Regency Ballroom E/F

Session Description

Stephen M. R. Covey asserts that:

"The ability to establish, grow, extend, and restore trust with all stakeholders-customers, business part¬ners, investors, and co-workers-is the key leadership competency of the new, global economy."

Covey's Speed of Trust
The Speed of Trust challenges our age-old assumption that trust is merely a soft, social virtue and instead demonstrates that trust is a hard-edged, economic driver - a learnable and measurable skill that makes organizations more profitable, people more promotable, and relationships more energizing. This fast-paced and engaging presentation dramatically reveals TRUST as the hidden variable that will become your most leverage-able tool, fueling your current strategic imperatives. We call it "Leading at the SPEED of TRUST."



By framing Trust in a new light this presentation will:

  1. Make the business and economic case for trust
  2. Show how the ability to generate trust is the critical leadership competency in this new global economy
  3. Demonstrate how to master the skill of engendering trust- both personally and in your organization.


Post-Conference Workshop

Register now for an exclusive post-conference Speed of Trust workshop on Wednesday, November 3, from 12:30-2:30 in the hotel, for more in-depth information and skill-building on how you can use the Speed of Trust in your organization!  A complimentary copy of the Speed of Trust book and set of Trust Cards are included with every registration.  Box lunches will be available for sale immediately preceeding the workshop.


Accolades for Covey's The Speed of Trust

"TRUST is a shamefully elusive quality in business, leading organizations to make poor decisions, go to market more slowly, and waste time and effort in unproductive pursuits... Stephen M. R. Covey drove his message home as thought leader at our Annual Meeting & Exposition for the ASAE and the Center for Association Leadership-the secret of speed to market, loyalty, responsiveness, and a high-functioning-even remarkable-organization may be the most elementary (but all to often absent) component of effective human relationships: TRUST."

- Newton Holt, ASAE and the Center for Association Leadership,
AssociationNOW Feature on Trust, July 2007

"Thank you for sharing the powerful message on The Speed of Trust. We have received rave reviews on your presentation and truly appreciate the time you put into getting to know our guests and supporters. Your presence at this event was invaluable, and we are so grateful for your words of truth on leadership and ethics."

- Michelle Gonzalez, Director, Easter Seals of Florida

Featured Presenter(s)

LeRoy Maughan

LeRoy Maughan is a sought-after facilitator for the Global Speed of Trust Practice at FranklinCovey. A professional mentor and keynote speaker, his expertise is identifying, connecting and facilitating the convergence of the people, places and things of commerce in order to deliberately fulfill the purpose, intent and the desired results of those organizations employing his services. LeRoy believes that true success is a collaborative experience achieved when the entities and energies of commerce are allowed to flow in the direction of clearly defined purpose and interchanged with the intent of mutual benefit. He believes that individual preparation, practice and willing participation are keys to being trustworthy which enhance personal performance and increase the probability of interdependent collaboration. This is a pattern for deliberately creating and sustaining desired results.

LeRoy's professional experiences are both broad and deep, helping him create an engaging and interactive mentoring style which fosters creative thinking, lively dialogue, and practical, skill-practice activities aligned with purpose, intent and results. His coaching talents have helped individuals, teams, organizations, associations and communities improve their performance and achieve their desired results. His client experience includes work with multinational organizations, Fortune 500 companies, small businesses, entrepreneurial startups, government agencies, pharmaceutical companies, and financial institutions including: 3M Corporation; Boeing; Ford Motor Company; Hewlett Packard; Merck Pharmaceutical; Motorola; U.S. Army, Navy, and Air Force; Northrop Grumman; and United Auto Workers.

LeRoy continues to work to inspire thousands of leaders, managers and their colleagues to greater professional effectiveness and more meaningful personal contribution. He and his wife Teri reside in Lindon, Utah, close to two married children and eight amazing grandchildren.